Following the Central Bank of Nigeria’s directive to harmonize exchange rates and the subsequent spike in the dollar-to-naira rate reaching over ₦1,600/$1 in official markets Nigeria’s commercial banking, ride-hailing, and telecommunications sectors demonstrated media resilience in Q1 2025.
Market Leaders Emerge: Ride-Hailing, Banking, and Telco Brands Capture Positive Media Traction in Q1 - FinancialEDGE
•Research Signal
